Former IBM marketing executive delivering proven fractional CMO services with cutting-edge automation to tech scale-ups across Asia-Pacific. Pioneer of modern marketing methodologies in APAC—save 97% on marketing costs while accelerating growth with data-driven expertise.
Strategic marketing leadership without the full-time cost. Get C-level expertise at 97% savings compared to hiring a full-time CMO. See success stories.
Leverage AI and automation to accelerate your growth. Proven 145% pipeline growth with AI-first marketing techniques. Learn about my experience.
25+ years experience in APAC markets including 18 years at IBM. Specialized expertise in Singapore, Malaysia, Thailand, and beyond. Read my insights.
Specialized in B2B technology marketing with proven results in EdTech, BFSI, and Data & AI sectors. View case studies.
Transformed a 14-year-old EdTech company's marketing strategy, achieving 145% vs plan performance and positioning them as IPO-ready within 18 months.
Led APAC expansion for a 20-year-old Data & AI company, resulting in 2Ă— pipeline growth and successful market penetration across Southeast Asia.
Developed innovative gamification strategy for Fortune-100 client's IPaaS platform, achieving 2Ă— pipeline growth across Southeast Asia markets.
Delivered exceptional results for global data storage company with 139% vs plan performance in APAC pipeline development.
Pioneer of AI-first Marketing in APAC with 25+ years of experience including 18 years at IBM. Specialized in helping tech scale-ups achieve explosive growth through strategic marketing leadership.
Key Achievements:
A fractional CMO provides strategic marketing leadership on a part-time or project basis, offering C-level expertise at a fraction of the cost of a full-time hire.
By providing strategic leadership without the overhead of a full-time executive salary, benefits, and equity packages. You get the same expertise at $5-15K/month vs $180K+ annually.
I integrate AI tools and automation into every aspect of marketing strategy, from lead generation to content creation, delivering measurable efficiency gains and performance improvements.
I specialize in APAC markets including Singapore, Malaysia, Thailand, and broader Southeast Asia, with deep expertise in local business culture and market dynamics.
I focus on B2B technology companies, particularly EdTech, BFSI, Data & AI, and SaaS platforms looking to scale in APAC markets.
Discover how fractional CMO services can accelerate your APAC growth.
Email: arun.cavale@gmail.com
LinkedIn: Connect with Arun Cavale